Welcome to SHOP - Ireland's annual retail, food and drink event!

With its high per capita income and healthy appetite for new products, Ireland is an extremely attractive market. In addition our modern lifestyles are producing more and more "cash rich, time poor" consumers, and the need for todays's retailers to keep up to date with the latest trends is more imperative than ever.

SHOP will be Ireland's most comprehensive retail, food and drink event, providing an unrivalled business opportunity for suppliers to promote their products in the fast developing Irish market. It will be much more than just a 3 day exhibition with a strong PR and Advertising campaign focused around this exciting exhibition at the RDS this September.

SHOP represents the merger of two established industry events - IFEX and Forecourt - both of which draw from a wealth of industry contacts and benefit from well researched and comprehensive industry databases. SHOP will be specifically geared to servicing the retail, food and drink buyer, and presents a strong opportunity for suppliers to launch new products.

Created to respond to the changing markets needs, SHOP will beneift from high quality features, designed to attract and benefit the industry's decisions makers. Features for 2008 will include Workshops & Seminars, Barista Demonstrations, the CSNA Profit Shop and New for 2008 will be the World Cheese Awards and the Great Taste Gourmet Food Hall.

Produced by two of Ireland's leading exhibition organisers - Expo Events and Mercury Event Management - SHOP will also benefit from a combined experience of more than 40 years in the exhibitions business, not to mention a wealth of contacts and resources from these two key players who between them services in excess of 2,800 exhibitors and 138,000 visitors annually.

Thus SHOP brings the biggest and the best in the industry together in every way with the merger of two of the industry's largest and most respected events and their professional organisers who set high standards to ensure quality results. For additional information please view our press releases page or contact us.

Please direct all press queries to Life Communications:

Unit 17
Building 2
The Courtyard
Carmenhall Road
Sandyford
Dublin 17

Tel: 01 2941060 / Fax: 01 294 1056